Budva, Montenegro
Budva, Montenegro
From identity to UI — crafted visuals with intent
Digital
Digital
DESIGNER
DESIGNER
Motion language built to support a brand’s tone, clarity, and digital presence
xotto® is a leadingleading strategic brand consultancy that positions and redefines the world's most exciting tech companies.
xotto® is a leadingleading strategic brand consultancy that positions and redefines the world's most exciting tech companies.
A multidisciplinary designer shaping brand experiences and functional visuals.
All rights reserved ©
Selected
Selected
WORK
WORK
explore
explore
explore
From the first call to final pixel — I work as part of your team. Research-led, feedback-driven, detail-obsessed. This is how we build design that works.
Gorgeous design, Scroll-stopping content, Memorable campaigns, Development dripping with tech. The proof is in our projects.
Gorgeous design, Scroll-stopping content, Memorable campaigns, Development dripping with tech. The proof is in our projects.
about alex
about alex
from local studios to global clients — delivering design to the world
let’s works together
let’s works together
let’s works together
let’s works together
ABOUT ME
I’m a visual designer with 15+ years of experience across branding, web, animation, and 3D. I specialize in building brands from the ground up and elevating existing ones through cohesive, consumer-facing design systems.
I believe great design is a team sport — I work side by side with product owners, marketers, and developers to create visuals that solve real business problems and resonate with users. From animated prototypes to visual strategies, my focus is always on clarity, collaboration, and results.
At Jaurden, we transform the way growing brands and Fortune 50’s show up across modern Media. Our team has a healthy obsession with motion. We live it, breathe it, and completely embrace its ability to capture the heart of your brand.
At Jaurden, we transform the way growing brands and Fortune 50’s show up across modern Media. Our team has a healthy obsession with motion. We live it, breathe it, and completely embrace its ability to capture the heart of your brand.
At Jaurden, we transform the way growing brands and Fortune 50’s show up across modern Media. Our team has a healthy obsession with motion. We live it, breathe it, and completely embrace its ability to capture the heart of your brand.
MY mission
Helping brands get louder, market more effectively, and build stronger connections through effective design and long-lasting visuals.
Transforming how brands express themselves across modern media.
Transforming how brands express themselves across modern media.
LET ME SHOW HOW WE WORK TOGETHER
MY WORKFLOW IN ACTION
MY WORKFLOW IN ACTION
Strategy. Feedback. Teamwork. That’s how design works.
ALIGN & UNDERSTAND
01
Before pixels — people. I start by understanding your context, team, and goals. What problem are we solving? Who are we solving it for? Let’s align before we design.
| Align on challenges and expectations
| Clarify team roles and input
| Define success metrics and priorities
ALIGN & UNDERSTAND
01
Before pixels — people. I start by understanding your context, team, and goals. What problem are we solving? Who are we solving it for? Let’s align before we design.
| Align on challenges and expectations
| Clarify team roles and input
| Define success metrics and priorities
ALIGN & UNDERSTAND
01
Before pixels — people. I start by understanding your context, team, and goals. What problem are we solving? Who are we solving it for? Let’s align before we design.
| Align on challenges and expectations
| Clarify team roles and input
| Define success metrics and priorities
ALIGN & UNDERSTAND
01
Before pixels — people. I start by understanding your context, team, and goals. What problem are we solving? Who are we solving it for? Let’s align before we design.
| Align on challenges and expectations
| Clarify team roles and input
| Define success metrics and priorities
BUILD THE DIRECTION
02
We translate insights into ideas. This stage is about building structure, tone, and mood — choosing the right approach for your users and brand voice.
| UX/UI structure
| Brand tone & moodboards
| Concept sketches / prototyping
BUILD THE DIRECTION
02
We translate insights into ideas. This stage is about building structure, tone, and mood — choosing the right approach for your users and brand voice.
| UX/UI structure
| Brand tone & moodboards
| Concept sketches / prototyping
BUILD THE DIRECTION
02
We translate insights into ideas. This stage is about building structure, tone, and mood — choosing the right approach for your users and brand voice.
| UX/UI structure
| Brand tone & moodboards
| Concept sketches / prototyping
BUILD THE DIRECTION
02
We translate insights into ideas. This stage is about building structure, tone, and mood — choosing the right approach for your users and brand voice.
| UX/UI structure
| Brand tone & moodboards
| Concept sketches / prototyping
CREATE & DELIVER
03
Design comes to life — collaboratively. I integrate with your team to refine, adapt, and deliver through clear systems and scalable assets.
| Workshops or async feedback loops
| Video walkthroughs / visual previews
| Framer/Webflow-ready assets and CMS handof
CREATE & DELIVER
03
Design comes to life — collaboratively. I integrate with your team to refine, adapt, and deliver through clear systems and scalable assets.
| Workshops or async feedback loops
| Video walkthroughs / visual previews
| Framer/Webflow-ready assets and CMS handof
CREATE & DELIVER
03
Design comes to life — collaboratively. I integrate with your team to refine, adapt, and deliver through clear systems and scalable assets.
| Workshops or async feedback loops
| Video walkthroughs / visual previews
| Framer/Webflow-ready assets and CMS handof
CREATE & DELIVER
03
Design comes to life — collaboratively. I integrate with your team to refine, adapt, and deliver through clear systems and scalable assets.
| Workshops or async feedback loops
| Video walkthroughs / visual previews
| Framer/Webflow-ready assets and CMS handof
Services
Services
From brand to interface, it's always about what users actually need.
discover
discover
discover
discover
Brand design
Brand design
Brand design
Brand design
GRAPHIC & MOTION DESIGN
GRAPHIC & MOTION DESIGN
GRAPHIC & MOTION DESIGN
GRAPHIC & MOTION DESIGN
ux/ui design
ux/ui design
ux/ui design
Blending aesthetics with logic — my UX/UI design helps brands feel intuitive and look sharp.
KEY FEATURES
| Interactive Prototypes (Figma / Framer)
| Design Systems & | Mobile-first Layouts
| CMS Filtering Logic
| Behavior-driven Microinteractions
O1
ux/ui design
Blending aesthetics with logic — my UX/UI design helps brands feel intuitive and look sharp.
KEY FEATURES
| Interactive Prototypes (Figma / Framer)
| Design Systems & | Mobile-first Layouts
| CMS Filtering Logic
| Behavior-driven Microinteractions
O1
WEB DESIGN & NO-CODE DEV
WEB DESIGN & NO-CODE DEV
WEB DESIGN & NO-CODE DEV
WEB DESIGN & NO-CODE DEV
years of experience
years of experience
years of experience
years of experience
project done
project done
project done
project done
satisfied customers
satisfied customers
satisfied customers
satisfied customers
favourite
stack
favourite
stack
explore my curated top design picks
my skill
my skill
my skill
my skill
figma
01
Design Systems / UI
My daily driver for interface design and prototyping. Fast, collaborative, and perfect for building scalable design systems.
figma
01
Design Systems / UI
My daily driver for interface design and prototyping. Fast, collaborative, and perfect for building scalable design systems.
figma
01
Design Systems / UI
My daily driver for interface design and prototyping. Fast, collaborative, and perfect for building scalable design systems.
figma
01
Design Systems / UI
My daily driver for interface design and prototyping. Fast, collaborative, and perfect for building scalable design systems.
framer
02
No-code / Interaction Design
My go-to for building responsive, animated sites. Ideal for fast launches and microinteractions — all without devs.
framer
02
No-code / Interaction Design
My go-to for building responsive, animated sites. Ideal for fast launches and microinteractions — all without devs.
framer
02
No-code / Interaction Design
My go-to for building responsive, animated sites. Ideal for fast launches and microinteractions — all without devs.
framer
02
No-code / Interaction Design
My go-to for building responsive, animated sites. Ideal for fast launches and microinteractions — all without devs.
webflow
03
Visual Development
Perfect for pixel-perfect, CMS-powered websites. Great balance of creative control and scalability.
webflow
03
Visual Development
Perfect for pixel-perfect, CMS-powered websites. Great balance of creative control and scalability.
webflow
03
Visual Development
Perfect for pixel-perfect, CMS-powered websites. Great balance of creative control and scalability.
webflow
03
Visual Development
Perfect for pixel-perfect, CMS-powered websites. Great balance of creative control and scalability.
photoshop
04
Visual Polish / AI Post
Used for refining illustrations, AI outputs, textures and promo visuals. Still unbeatable for detailed image work.
photoshop
04
Visual Polish / AI Post
Used for refining illustrations, AI outputs, textures and promo visuals. Still unbeatable for detailed image work.
photoshop
04
Visual Polish / AI Post
Used for refining illustrations, AI outputs, textures and promo visuals. Still unbeatable for detailed image work.
photoshop
04
Visual Polish / AI Post
Used for refining illustrations, AI outputs, textures and promo visuals. Still unbeatable for detailed image work.
AFTER EFFECTS
05
Motion & UI Animation
From animated banners to Lottie-ready UI motion — my toolkit for dynamic visual storytelling.
AFTER EFFECTS
05
Motion & UI Animation
From animated banners to Lottie-ready UI motion — my toolkit for dynamic visual storytelling.
AFTER EFFECTS
05
Motion & UI Animation
From animated banners to Lottie-ready UI motion — my toolkit for dynamic visual storytelling.
AFTER EFFECTS
05
Motion & UI Animation
From animated banners to Lottie-ready UI motion — my toolkit for dynamic visual storytelling.
SPLINE 3D
06
Real-time 3D / Web
Lightweight, browser-ready 3D scenes. Great for product visualizations, interaction demos and immersive UI.
SPLINE 3D
06
Real-time 3D / Web
Lightweight, browser-ready 3D scenes. Great for product visualizations, interaction demos and immersive UI.
SPLINE 3D
06
Real-time 3D / Web
Lightweight, browser-ready 3D scenes. Great for product visualizations, interaction demos and immersive UI.
SPLINE 3D
06
Real-time 3D / Web
Lightweight, browser-ready 3D scenes. Great for product visualizations, interaction demos and immersive UI.
FREQUENTLY
ASKED QUESTIONS
FREQUENTLY
ASKED QUESTIONS
ANSWERS TO COMMON QUERIES WE OFTEN RECEIVE
get to now more
get to now more
get to now more
get to now more
WHAT INDUSTRIES DO YOU WORK WITH?
I’ve designed for tech startups, Web3 platforms, fintech, e-commerce, real estate, event companies, and creative teams — always tailoring visuals to audience and context.
WHAT’S YOUR TYPICAL PROJECT TIMELINE?
Do you offer post-launch support or maintenance?
DO YOU PROVIDE SUPPORT AFTER LAUNCH?
WHAT TOOLS DO YOU USE?
DO YOU CUSTOMIZE DESIGNS FOR EACH CLIENT?
CAN YOU JOIN OUR TEAM TEMPORARILY?
WHAT INDUSTRIES DO YOU WORK WITH?
I’ve designed for tech startups, Web3 platforms, fintech, e-commerce, real estate, event companies, and creative teams — always tailoring visuals to audience and context.
WHAT’S YOUR TYPICAL PROJECT TIMELINE?
Do you offer post-launch support or maintenance?
DO YOU PROVIDE SUPPORT AFTER LAUNCH?
WHAT TOOLS DO YOU USE?
DO YOU CUSTOMIZE DESIGNS FOR EACH CLIENT?
CAN YOU JOIN OUR TEAM TEMPORARILY?
WHAT INDUSTRIES DO YOU WORK WITH?
I’ve designed for tech startups, Web3 platforms, fintech, e-commerce, real estate, event companies, and creative teams — always tailoring visuals to audience and context.
WHAT’S YOUR TYPICAL PROJECT TIMELINE?
Do you offer post-launch support or maintenance?
DO YOU PROVIDE SUPPORT AFTER LAUNCH?
WHAT TOOLS DO YOU USE?
DO YOU CUSTOMIZE DESIGNS FOR EACH CLIENT?
CAN YOU JOIN OUR TEAM TEMPORARILY?
WHAT INDUSTRIES DO YOU WORK WITH?
I’ve designed for tech startups, Web3 platforms, fintech, e-commerce, real estate, event companies, and creative teams — always tailoring visuals to audience and context.
WHAT’S YOUR TYPICAL PROJECT TIMELINE?
Do you offer post-launch support or maintenance?
DO YOU PROVIDE SUPPORT AFTER LAUNCH?
WHAT TOOLS DO YOU USE?
DO YOU CUSTOMIZE DESIGNS FOR EACH CLIENT?
CAN YOU JOIN OUR TEAM TEMPORARILY?
Let’s
WORK TOGETHER
Design that converts. Brands that stick. Motion that moves.
Let’s
WORK TOGETHER
Design that converts. Brands that stick. Motion that moves.
Let’s
WORK TOGETHER
Design that converts. Brands that stick. Motion that moves.
Let’s
WORK TOGETHER
Design that converts. Brands that stick. Motion that moves.